producing creative value

Creative value for decision-makers

Creativity generates measurable added value in many areas of a company.

At .rotermund, we identify the creative and entrepreneurial potential in the disciplines of copy, design, identity, and strategy, and act jointly with you to optimize content and image of the aforementioned. To increase value and appreciation of your company. Both internally and externally.

We work in small, lean teams. And, if necessary, in selected networks. Interdisciplinary, appropriately agile — always tailor-made.

Creative Value Proposition® for Decision Makers

The true word, or: We listen

Whether it's classic advertising, strategic consulting, or a company presentation — it all starts with a word. Words shape the course of a good conversation or a successful campaign. The first words fashion the rest. Do they sound good?

We listen. Then we accompany you and your enterprise word for word from A to W of your project. Or to Z, if you prefer.

Communication analysis and evaluation of words, texts, content, and sounds
Concept and strategy for WORD FINDING

From words to images, or: We have a look

Words are important; they turn into text. And a good text adds up to a better story that creates mental imagery. If things go well. Moving images then touch us directly and are free of obstacles such as language, style, and diction.

We take a close look and know how to get from words to images; how images literally come to life. We will write the script together: custom made.

Communication analysis and evaluation of images, films, and corporate art
Concept and strategy for BILDERWELTEN

Who am I, or: We question and challenge

Words and images are the basis. The foundation of solid communication craftsmanship. But they must first be put together to form a whole in order to convey the messages and values that make up the core of a company. And reflect it. And ideally embody its identity.

We question; and then refine the corporate self. With you and your team. Always promoting essence.

Communication analysis and evaluation of corporate design and corporate identity
Concept and strategy for BRAND and COMPANY IDENTITIES

The aesthetic path, or: We walk together

It is often the soft factors that ultimately lead not only to the success of any venture, but also, more importantly than ever today, to the recognition and appreciation of that success. 2,500 years ago, deception, camouflage, and trickery* were the order of the day; today, we have more elegant tools at our disposal.

We fuse words, images, and essence — and use them to build strategy.

Analysis and evaluation of creative corporate communications at the meta level
Creative Value Proposition®, or: the CREATIVE PATH

*Sun Tzu, around 500 BC

Artisanal Intelligence®
Intelligent craftsmanship or sophisticated artificiality.
AI or AI. We balance the options.

How can you generate this ADDITIONAL CREATIVE VALUE?

Write us an e-mail to com@rotermund.com and we will arrange a non-binding initial consultation.

About
Ingo Rotermund

Ingo Rotermund is a Waterman from Hamburg. After studying in Seattle, Fribourg and Berlin, he earned his master's degree in Social and Economic Communication from the Berlin University of the Arts in 1995. For over ten years, he worked as a copywriter, creative director, and strategist at renowned agencies such as Springer&Jacoby and FCB Worldwide. After another five years as a marketing executive at premium boat builder BOESCH, Ingo Rotermund brought the sport of stand-up paddling to northern Germany in 2010 with his own SUP brand. Entrepreneurial activities in the food industry followed. He founded .rotermund in Zurich and Hamburg in 2025.

Ingo Rotermund is passionate about outstanding design, artisanal brand management, and Hard Rock music. And old Land Rovers.

In his free time, he feels at home in and on the water. In board shorts or on a boat.